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Home Laundry Appliances in Brazil

Home Laundry Appliances in Brazil

Household consumption recovery increased its pace in the second half of 2019 supported by modest labour recovery as well as government-led economic measures to spur consumption, such as withdrawal of FGTS (Guarantee Fund for Length of Service). This latter impacts more positively durable consumer goods such as automatic washing machines and more likely lower-income consumers that were the most affected in the recent period of recession. Higher disposable income supports the increase in penetrati...

Euromonitor International's Home Laundry Appliances in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Major Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Laundry Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Home Laundry Appliances in Brazil
Euromonitor International
April 2020

List OF CONTENTS AND TABLES

HEADLINES
PROSPECTS
Automatic washing machines support overall category growth
Automatic washer dryers outperform driven mainly by convenience
Laundry-as-a-service set forth by home care giants is an opportunity and threat
COMPETITIVE LANDSCAPE
Movements in share are due to product portfolio
LG brings its AI-powered automatic washer dryer machine to Brazil
CHART 1 LG´s Lava e Seca Smart VC3 11Kg Aço Escovado 127V
CATEGORY DATA
Table 1 Sales of Home Laundry Appliances by Category: Volume 2014-2019
Table 2 Sales of Home Laundry Appliances by Category: Value 2014-2019
Table 3 Sales of Home Laundry Appliances by Category: % Volume Growth 2014-2019
Table 4 Sales of Home Laundry Appliances by Category: % Value Growth 2014-2019
Table 5 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2015-2019
Table 6 Sales of Automatic Washing Machines by Format: % Volume 2014-2019
Table 7 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2014-2019
Table 8 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2015-2019
Table 9 NBO Company Shares of Home Laundry Appliances: % Volume 2015-2019
Table 10 LBN Brand Shares of Home Laundry Appliances: % Volume 2016-2019
Table 11 Distribution of Home Laundry Appliances by Format: % Volume 2014-2019
Table 12 Production of Home Laundry Appliances: Total Volume 2014-2019
Table 13 Forecast Sales of Home Laundry Appliances by Category: Volume 2019-2024
Table 14 Forecast Sales of Home Laundry Appliances by Category: Value 2019-2024
Table 15 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024
Table 16 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Economic uncertainty and modest GDP expansion reduce appliances growth in 2019
Consumers prioritise fundamental technological improvements and multifunctional features
Market leaders maintain overall leadership despite movement within categories
Omnichannel strategy gains essential status for appliances
Sustainable growth expected over the forecast period
MARKET INDICATORS
Table 17 Household Penetration of Selected Total Stock Consumer Appliances by Category 2014-2019
Table 18 Replacement Cycles of Consumer Appliances by Category 2014-2019
Table 19 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2024
Table 20 Forecast Replacement Cycles of Consumer Appliances by Category 2019-2024
MARKET DATA
Table 21 Sales of Consumer Appliances by Category: Volume 2014-2019
Table 22 Sales of Consumer Appliances by Category: Value 2014-2019
Table 23 Sales of Consumer Appliances by Category: % Volume Growth 2014-2019
Table 24 Sales of Consumer Appliances by Category: % Value Growth 2014-2019
Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2014-2019
Table 26 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2014-2019
Table 27 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2014-2019
Table 28 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2014-2019
Table 29 Sales of Small Appliances by Category: Volume 2014-2019
Table 30 Sales of Small Appliances by Category: Value 2014-2019
Table 31 Sales of Small Appliances by Category: % Volume Growth 2014-2019
Table 32 Sales of Small Appliances by Category: % Value Growth 2014-2019
Table 33 NBO Company Shares of Major Appliances: % Volume 2015-2019
Table 34 LBN Brand Shares of Major Appliances: % Volume 2016-2019
Table 35 NBO Company Shares of Small Appliances: % Volume 2015-2019
Table 36 LBN Brand Shares of Small Appliances: % Volume 2016-2019
Table 37 Distribution of Major Appliances by Format: % Volume 2014-2019
Table 38 Distribution of Small Appliances by Format: % Volume 2014-2019
Table 39 Forecast Sales of Consumer Appliances by Category: Volume 2019-2024
Table 40 Forecast Sales of Consumer Appliances by Category: Value 2019-2024
Table 41 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
Table 42 Forecast Sales of Consumer Appliances by Category: % Value Growth 2019-2024
Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
Table 44 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
Table 45 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
Table 46 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
Table 47 Forecast Sales of Small Appliances by Category: Volume 2019-2024
Table 48 Forecast Sales of Small Appliances by Category: Value 2019-2024
Table 49 Forecast Sales of Small Appliances by Category: % Volume Growth 2019-2024
Table 50 Forecast Sales of Small Appliances by Category: % Value Growth 2019-2024
SOURCES
Summary 1 Research Sources

Report Title: Home Laundry Appliances in Brazil


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